Psoriasis is caused by an overactive immune system that makes the body produce skin cells too fast. The most common symptom is skin rash, often in the shape of red, dry, and flakey flares. They can appear anywhere on the body, including your scalp, face, nails, knees, and genitalia. Yes, anywhere. But regardless of where they usually are, they itch and feel sore, which makes life difficult. But even though there's no cure for psoriasis, there are ways to control it.

We're not letting traditional treatment shape our way of thinking. Instead, we use your opinions as our main ingredient. We listen to your experiences and let them guide us to a new form of self-care. One that can be a natural part of your everyday and lets you live the life you want. We treat people, not patients.

Emollients soothe and heal your skin so that it both feels and looks better. They repair and strengthen the skin's barrier by restoring the skin's water balance. With increased moisture and a protective film over the skin's surface, the skin cells can separate correctly. This prevents painful skin cracks that can increase the risk of inflammation and worsen the condition. Regular use of emollients has a long-term effect and prevents flare-ups. Emollients are cortisone-free, which makes them harmless over time and without any side effects.